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Turning users into ‘unofficial brand ambassadors’: marketing of unhealthy food and non-alcoholic beverages on TikTok

Authors

  1. Correspondence to Kathryn Backholer; kathryn.backholer{at}deakin.edu.au
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Citation

Brooks R, Christidis R, Carah N, et al
Turning users into ‘unofficial brand ambassadors’: marketing of unhealthy food and non-alcoholic beverages on TikTok

Publication history

  • Received March 18, 2022
  • Accepted May 2, 2022
  • First published July 25, 2022.
Online issue publication 
July 25, 2022

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